Heba Al-Maashari is a Marketing and Engagement Officer who brings energy, creativity, and a people-first approach to everything she does. She is passionate about building connections, creating engaging content, and turning ideas into experiences that truly resonate.
Before joining her current role, Heba made her mark as a Marketing Executive at Radisson Blu Hotel in Muscat, where she led dynamic marketing, PR, and digital campaigns. From managing social media and creating vibrant content to supporting SEO strategies and collaborating with media and influencers, she played a key role in boosting brand visibility and engagement. She also thrived in capturing the essence of the brand through photo and video shoots, bringing stories to life across platforms.
Now, in her role as a Marketing and Engagement Officer, Heba channels that experience into creating impactful content, managing communications, and keeping members engaged and connected. She enjoys being at the heart of events—promoting them, capturing live moments, and sharing the story beyond the experience. She is equally passionate about building strong member relationships, supporting their journey, and creating value through meaningful interactions and exclusive opportunities.
With experience across hospitality, automotive, finance, and customer service, Heba brings a versatile and hands-on approach, combining creativity with organization and strategy. Known for her positive energy and collaborative spirit, she is driven by a simple goal: to create engaging experiences, build strong communities, and make every interaction count.
